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With 20 years of experience blending high-impact agency work with in-house strategic leadership, I specialize in Advancement Marketing, Communications, and Stewardship. As an independent consultant, I partner with mission-driven organizations to elevate their reputation, foster deeper alumni and donor engagement, and achieve transformative fundraising results. Subscribe to my free weekly newsletter for insights and resources designed to inform—not overwhelm.
Why the Most Strategic Teams Don't Wait to Be Asked Part 3 of 3: From Support to Strategy There’s a moment many Advancement MarComm professionals reach—especially those striving to evolve their teams—when something clicks:They stop asking, “How do we prove our value?” And instead start wondering, “What if we stopped asking for permission all the time and just started shaping the strategy?” Many teams are still stuck in the “order-taker” trap. Others have changed their naming or restructured...
Structure, Strategy, & Silos—Oh My! Part 2 of 3: From Support to Strategy Last week, we explored how teams are labeled—and what those labels reveal about how your team is treated and empowered (or not). But titles only tell part of the story. Structure tells the truth. Who your team reports to, who they collaborate with, and how their work is prioritized reveals far more. I’ve worked with teams embedded in Central MarComm, others nested in Advancement, and still others scattered across...
What's in a Name? How Your Team's Label Reveals its Role. Part 1 of 3: From Support to Strategy Over the years, I’ve worked with teams labeled development communications, development marketing and communications, advancement communications, and advancement marketing & communications. Organizations use different labels. But the more telling difference? How those teams are treated, and more importantly, what they’re empowered to influence. Many of you reading this are part of—or have been part...